Good Articles = Viral Marketing
The majority of online gurus know that publishing articles is one of the best ways to:
- Spread the word about a product or service that you are offering
- Build credibility with future customers
- Create unique content to attract search engines.
If you are going to set aside time to write articles then it is important that you provide good quality information and word the articles uniquely.
It may take a little more of your time but the return on investment can be boosted by content rewriting (discussed later) to extract the most out of this once-off investment per article.
There is no reason for writing sub-standard articles since this will ultimately be much more time consuming than just writing a few good articles combined with the practice of content rewriting.
With one good article you will tend to do substantially better because other people will adopt your quality article and post it on their websites. This is very good viral marketing which could lead to an avalanche of website hits and exposure.
Content Rewriting
Content Rewriting is the practice of taking one (good) article and creating several different versions, often simply by using words or sentences with the same meaning. The purpose of content rewriting is to create several unique instances of the article that will all get listed by the search engines. This should avoid the search engines from handling the other versions as duplicate content and thus diminishing the effectiveness of submitting your article to a whole lot of blogs or directories.
The advantages to content rewriting are:
1) Reduce the effort per unique article
2) More time available to create quality unique content.
3) Maximize the exposure of your initial article.
4) Improved quality enhances the viral effect of your articles.
Remember, posting articles to various blogs or ezine sites can be much more effective if all of those articles are unique. Additionaly, website or blog owners will be much more motivated to re-publish your article if there is an increased likelihood that it will provide their websites with quality, unique content.
Content Rewriting with Software
Software can help you with content rewriting. However, I would definitely suggest that you do not use fully automated software for content rewriting. Content rewriting with different wording that still makes sense requires human intelligence. You will not find any fully automated software for content rewriting that will not make it blatantly obvious that is lacking in this respect.
You will make a smart choice by investing just a little more time by adding your human intellect to aid in the process of content rewriting. This will help you to get the best return from the articles that have taken you time to research and write. This will pay off well in terms of creating the best quality content that is both unique and deserving of recognition.
The right software for content rewriting will allow you to manually choose synonyms or allow you to manually specify alternative texts for sections of your articles. Based on these selections the software for content rewriting will then automatically create unique articles by selecting synonyms and alternative texts from those that you have provided.
How To Get Started with Content Rewriting - An Example
The software used for content rewriting does not need to be complicated, in fact simpler is better. The article you are reading right now is what I am calling a "smart" or "morphing" article. Although it was generated semi-randomly it is still readible and if I did my job properly you would not even have noticed. The text used to generate this article contains specific markup to enumerate potential alternatives: e.g. "The {answer|solution} for this is to use software for content rewriting".
The software for content rewriting which was used to generate this article is the WP Chameleon WordPress plug-in. The plug-in has rewritten this article on-the-fly by employing the system just described. To inspect other variants of this article add "?1", "?2", etc. to the url of this page. To see the text of this article, including the markup, add "?mode=raw" to this page's url.
A unique article is valuable content for your website and search engines,such as Google, will love it.
Click here to download a copy: "WP Chameleon Plugin For WordPress". A great additional feature of this plug-in is its ability to syndicate unique posts to multiple blogs with one click.
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