Google is doing significant changes since the Panda initial update of 2011. The primary focus of big G is around giving quality results to searchers and reducing the ranking potential of affiliate sites.
Many affiliate sites have reported that without any changes in their structure or backlinks, they have been downgraded. Although Panda 4.2 focuses on majorly increasing the quality of content available for the search engine, that is not all. Moz and search engine watch are reporting that Google is more and more focusing on authority sites and ranking them even higher than before.
Personal searches by Jv2win have revealed that authority sites are ranking far better after the initial release of Panda 4.2. Our web desk team found out that in coupon sites retail me not is ranking far better than before. Google is now confirmed that on the 4.2 will not be a quick update; rather it will be done in phases. It means that “Google dance” will continue for some more weeks.
Google is doing major updates to enhance its search engine and reduce lower quality sites that are ranking higher in its search rankings. It initially released Panda to counter thin/duplicate/spun content in late 2011. Panda refined versions are coming to date. Other updates like Penguin focused on penalizing those sites that are indulged in black hat methods of backlink building. Penguin heavily penalized the heavy use of same anchor text in back link building.
Google says that these updates have increased such quality and reduced lower quality sites potential to rank on top pages, Many marketers don’t agree. A very well-known marketer on an Internet marketing forum told Jv2win, “these are all done to increase AdWords revenue is, all else is bu****t”. These things are done to increase profit and make Google even a bigger giant, he said. Jv2win cannot confirm or deny these charges, but these types of Theories reverberate among various marketers.
It would be interesting to see how much Panda 4.2 result in changing the web results when it’s completely implemented. Jv2win will follow through on this story and notify you about for the changes.